Business Development during the pandemic

Before the Covid-19 pandemic, we helped leadership teams in business and professional services to design and implement market-beating BD strategies to out-sell and outpace their competitors.

Like many of you, we have dramatically changed our business focus since lockdown. Currently, we are helping firms transition from primarily analogue, to digital selling. There are two recurring challenges that we are helping clients overcome:

  1. How and when to turn Linked In connections into meaningful sales conversations
  2. How to help people weave effective business development activities into their days, given many are busier due to furlough, distracted and worried for obvious reasons, and punch-drunk from attending the high volume of video calls and conferences.

There are lessons to be learnt from the last two recessions and we will all be learning as we go as well. Check out our latest blog for some immediate tips on how firms can adapt to the new norms. 

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